Mark your calendar for May 12-14, 2025! Outperform is a can’t miss event. | Register Now
Gartner-Logo-white
PROS Named a Leader in the 2025 Gartner® Magic Quadrant™ for Configure, Price and Quote Applications
Get Report

Insights & Research

Airline Retailing
6 min read

The Rise of AI Flight Search Engines: Could LLMs Reshape Airlines’ Traffic Acquisition Trends?

Discover how AI flight search engines like ChatGPT are reshaping airline traffic trends, boosting high-intent searches, and creating new SEO opportunities for airlines in the AI-driven era.

Featured Articles

Pricing Strategy
6 min read

Navigating the Escalating Trade War: Advanced Strategies

Navigate escalating trade tensions with AI-driven pricing. Learn how PROS Smart Price Optimization and Management helps businesses stay agile, protect margins and turn chaos into opportunity.
Read Article
Pricing Strategy
6 min read

Pricing in an Uncertain World: How Walmart’s Caution Signals a Shift for B2B Spending and Strategies

Walmart’s cautious forecast signals broader economic shifts. Learn how inflation, tariffs & B2B pricing strategies are evolving in an uncertain market.
Read Article
Omnichnnel Commerce
6 min read

Navigating the New Frontier of Revenue Lifecycle Management

In today’s dynamic marketplace, success hinges on cultivating relationships and sustained revenue growth. Discover how Revenue Lifecycle Management (RLM) is key to this shift.
Read Article

Latest Articles

Pricing Strategy
5 min read

From Segmentation to AI: How Neural Networks are Revolutionizing Price Optimization

Discover how AI-driven neural networks outperform traditional segmentation models in price optimization, boosting revenue and adapting to market shifts in real time.
Read Article
Airline Retailing
5 min read

The Cost of Inertia in Airline Retailing

Airlines still struggle with legacy systems, missing out on dynamic pricing and revenue gains. Discover how to break free and optimize offers without a full overhaul.
Read Article
Artificial Intelligence
6 min read

Perspective: Responsible AI for Pricing

Explore how Responsible AI for pricing can enhance consumer trust. Learn about the ethical considerations, privacy concerns, and the importance of transparency in AI-driven pricing systems.
Read Article
Omnichannel Commerce
5 min read

7 Trends and Predictions Shaping B2B Commerce

Discover 7 key trends and predictions for B2B commerce in 2025, including AI integration, digital transformation, and proactive compliance. Stay ahead in the evolving B2B landscape.
Read Article
Pricing Strategy
5 min read

Navigating Tariff Increases: How to Future-Proof Your Pricing Strategy

Tariffs can disrupt pricing strategies, but companies that embrace dynamic pricing and data-driven decisions can stay ahead. Here’s how.
Read Article
Airline Retailing
5 min read

Top Predictions and Trends Driving Airline Retailing and Commerce in 2025

Discover the future of airline retailing with top predictions and emerging trends, including AI-driven dynamic pricing, continuous pricing models, and advanced offer management strategies.
Read Article
Read more

PROS News

PROS News
5 min read

PROS Set to Unveil New Agentic AI Offerings at Outperform 2025

New AI agents provide real-time contextual intelligence and empower users to make informed, proactive decisions and autonomously execute functions

HOUSTON, March 6, 2025 – PROS Holdings, Inc. (NYSE: PRO), a leading provider of AI-powered SaaS pricing and selling solutions, today announced its plan to unveil and launch multiple AI agents across PROS Platform solutions at Outperform with PROS 2025. The launch is part of the company’s continued commitment to drive AI innovation in the marketplace and is a significant step toward revolutionizing how businesses optimize revenue and profitability through AI-powered decision intelligence.

More News